Office of Business Opportunity

OBO Advisory Board

Linda C. Toyota
Market Executive, LiftFund
Linda is the Market Executive for LiftFund, a non-profit lender operating across 15 states, specializing in providing capital and business support services to small businesses unable to secure funding from traditional sources. Her primary focus is on the Houston and Dallas markets, where she plays a crucial role in establishing strategic partnerships, leading community development initiatives, and crafting effective fundraising strategies. Linda is dedicated to amplifying the support and impact that LiftFund offers to the small businesses it champions.

An ardent advocate for small businesses and entrepreneurship, Linda has strategically led the Asian Chamber, providing member opportunities to foster business growth. She has successfully established fundable programs and national relationships that continue to thrive. Linda is widely recognized for her contributions, holding titles such as Woman of Influence, Leadership Houston Luminary honoree, and diversity champion.

In addition to her professional achievements, Linda serves as the treasurer of the Houston Hospitality Alliance and is actively involved in the Texas Southern University Business School Advisory Council, the American Jewish Committee Community of Conscience, and the Texas Advisory Council of the U.S. Global Leadership Coalition. Committed to community service, she volunteers for the Houston Livestock Show and Rodeo and United Way Project Blueprint. Linda is an alumna of the University of Houston, Leadership Houston, and the Center for Houston’s Future.