The Communications Office handles the department’s public relations, news media communication, social media, web development, branding and marketing, graphic and print production, and still and video photography needs. The department has no advertising budget, so Communications Office staffpromotes the department’s message through press releases, media alerts, public service announcements, journal articles, op-ed articles, press conferences, and other promotional tools.
The Communications Office writes and programs HPARD’s section of the City of Houston website and oversees the design and production of the department’s print material, including HPARD’s Activities Guide and Class Catalog and its Annual Report. The activities guide is produced three times a year, coinciding with seasonally changing programming. The office processes all Texas Public Information Act requests received by the department, the dissemination of messages through the City’s CitizensNet email system, the coordination of email contacts by citizens, and the production of fliers, posters, brochures and other supporting material used by community centers.